“Mobile-first” startups geared for savvy smartphone users are all the rage these days. But here is an “email-first” startup aimed at older people who don’t necessarily care about technology.
And if it works, it might have the most emotional resonance of anything out there.
StoryWorth aims to create archives of personal stories told between generations. The premise starts with the question, “How well do you know your parents?”
And the answer, for nearly everyone, is: I could know them better. For people with elderly parents, that’s all the more acute.
